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36 Hooks to Make You F*cking Famous

Jason Wyatt

Want to go viral? Get people to click, share, and remember you?

It all starts with the hook.

A killer hook is the first line of your video, post, email, or headline. It either stops the scroll or gets ignored.

Most creators fail because they open weak. You’re not going to be one of them.

Here’s your breakdown of 36 proven hooks split into 6 powerful categories:

  1. Numerical Hooks

Why they work: People love clarity. Numbers offer something finite and easy to digest. It also promises value without fluff.

Use cases:

  • TikTok intros: “3 things you didn’t know about…”
  • Blog headlines: “7 hacks to grow your audience fast”
  • YouTube: “Top 5 tools I use every day”

Examples:

  1. “10 things nobody told you about money” → Video intro for financial TikTok
  2. “5 steps to lose belly fat before August” → Instagram Reel caption
  3. “7 tools I use to make $1,000/month in passive income” → YouTube Short
  4. “3 things I wish I did differently when I started” → Blog intro
  5. “4 habits that made me unemployable” → Twitter/X thread hook
  6. “21 rules I live by to never be broke again” → Newsletter subject line

Why they go viral: Quick payoff. Specific numbers build curiosity and credibility. They tease a shortcut.

  1. Commanding Hooks

Why they work: Strong commands grab attention and flip the power dynamic. You’re the authority.

Use cases:

  • IG story: “Stop scrolling. Watch this.”
  • Video start: “Try this before your next paycheck.”
  • Blog CTA: “Read this if you want real results.”

Examples:

  1. “Stop doing this if you’re trying to grow online” → Short-form video
  2. “Watch this before you run another ad” → YouTube intro
  3. “Don’t buy another course until you hear this” → Blog subhead
  4. “Unfollow them. Here’s why.” → IG carousel
  5. “Quit your job after seeing this” → Bold Facebook Reel
  6. “Do this every day if you want real freedom” → TikTok hook

Why they go viral: They shock. They interrupt. People follow power. Commands assume control and that’s attractive.

  1. Seductive Hooks

Why they work: Seduction isn’t just sex. It’s allure. These hooks whisper “there’s more if you keep watching.”

Use cases:

  • TikTok POVs: “She said this one thing…”
  • Email: “I almost gave up until this happened”
  • Blog: “How I went from broke to balling in 90 days”

Examples:

  1. “He told me this would change everything… and he was right” → YouTube title
  2. “I wasn’t going to share this, but here we go…” → Email open
  3. “This one secret made me $10K last month” → IG Reel hook
  4. “What happened next blew my mind…” → TikTok overlay
  5. “I thought it was over… then this happened” → Blog headline
  6. “You won’t believe who slid in my DMs” → Twitter/X post

Why they go viral: They build suspense. They’re emotional bait. People need to know the ending.

  1. Powerful Hooks

Why they work: These hit hard and fast. They’re bold statements that stir curiosity or spark emotion.

Use cases:

  • TikTok: “Nobody cares about your dreams.”
  • IG Reels: “The broke mindset is killing your business.”
  • Blog intro: “Most people will fail because of this.”

Examples:

  1. “Most people will never figure this out” → YouTube title
  2. “I make more money from my phone than my degree” → Instagram post
  3. “You’re not broke. You’re distracted.” → Reel caption
  4. “School failed you. Here’s what to do now” → Blog section title
  5. “They laughed at me. Now I employ them.” → Facebook post
  6. “It’s not luck. It’s leverage.” → Email subject line

Why they go viral: They provoke and inspire. It’s emotion wrapped in truth bombs.

  1. Dangerous Hooks

Why they work: These hooks carry risk, controversy, or taboo. They make you look twice.

Use cases:

  • TikTok stitch: “You’re not ready for this one.”
  • Twitter/X: “Hot take: most advice is trash.”
  • Blog: “Why I stopped saving money”

Examples:

  1. “I faked being rich for a year. Here’s what I learned” → Story-based video
  2. “This might get me canceled but…” → IG caption
  3. “Don’t follow your passion. It’s a trap.” → Blog hook
  4. “You’re not meant to be monogamous” → Podcast episode title
  5. “I lied on my resume and got the job” → Twitter/X thread
  6. “Nobody tells you the truth about success” → YouTube intro

Why they go viral: They’re edgy. They touch nerves. They trigger discussion and disagreement.

  1. Explainers

Why they work: They promise clarity. A breakdown. A how-to. Perfect for beginners and curious minds.

Use cases:

  • YouTube: “How to automate your income”
  • TikTok: “Here’s how to use this AI tool”
  • Blog: “Beginner’s guide to viral hooks”

Examples:

  1. “Here’s how I built a 6-figure business from my phone” → Blog post title
  2. “How to create a viral video script in 60 seconds” → TikTok hook
  3. “How I get brands to pay me $1K per post” → Email subject
  4. “Let me show you how I plan 30 days of content in 1 hour” → Reels caption
  5. “How to write hooks that actually work” → Blog headline
  6. “How to grow with 0 followers” → YouTube Short

Why they go viral: Value first. No fluff. They help people win fast. Clear instruction is shareable.

How to Use These Hooks in the Wild

  • TikTok/IG Reels: Use the hook in the first 3 seconds as on-screen text or audio.
  • YouTube Shorts: Say it before anything else. Let it set the tone.
  • Blog Posts: Make it the headline or your first sentence.
  • Emails: Use it as the subject line and intro.

Pro Tip: Mix hook styles to find your personal rhythm. Start with Numerical + Commanding for instant engagement.

Don’t Just Sound Good. Get Paid.

Writing viral hooks is just the start. Pair them with storytelling, editing, and a clear offer to drive real results.

Because fame without freedom is just noise.

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